Learn more about SMS

RCS, or Rich Communication Services, is a more sophisticated version of SMS. It can be used to send visual and interactive content such as high-resolution images, links, videos and buttons to Android phones. RCS does not require the installation of a separate application,...

Many companies still send messages manually: same message for everyone, same channel, same rhythm. At the same time, customer expectations have changed radically. They want to be treated as individuals: at the right time, in the right channel and...

Text message marketing often raises questions: can a company send messages to anyone - and when is permission needed? We've put together a clear five-point guide on what you should consider when sending text messages to customers.

Text messaging is one of the most straightforward ways to reach customers quickly and effectively. Their brevity forces you to summarise your message succinctly, but that doesn't mean they should be boring or impersonal. Conveying the brand tone of voice...

Nearly 45 % of Finns responding to a consumer survey* by automotive software provider CDK give a poor rating to a dealership's ability to serve customers after they have bought a car, and one reason for the low willingness to buy a new car from the same, familiar...

Black Friday is approaching again and soon businesses will be competing for shoppers' attention. Brands that stand out from the crowd and reach their customers effectively will be the most successful. Text message marketing is growing in popularity, but simply bombarding people with offers is not enough.