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USER NEEDS | CUSTOMER AND FEEDBACK SURVEYS

SMS surveys - an effective way to reach customers and get feedback

The SMS survey is an easy and efficient way to get feedback from your customers. Measure ongoing customer satisfaction from a single service or purchase transaction, or conduct a larger survey for a larger target audience at once.

Feedback surveys by SMS.

Three key benefits of SMS surveys

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Reach your target audience safely and effectively

A text message has a very high probability of reaching the recipient.

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High Response Rates

SMS surveys generally have a high response rate, as SMS is an effective way to reach people and extremely easy to respond to.

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Monitor and react quickly

With Quriir's near real-time monitoring of your SMS survey, you can react quickly, for example if you receive bad feedback.

Feedback at the right time - SMS survey is a sure way to reach you

Customer feedback is most valuable when it comes fresh and low-threshold. Traditional feedback surveys often go unnoticed, but SMS surveys reach the customer directly on the phone - at just the right moment.

Research shows that 98% of % SMS messages are opened, with a response rate many times higher than that of email. As a result, more and more organisations are using SMS surveys to measure customer satisfaction, collect feedback and improve the customer experience.

Customer satisfaction survey via SMS.
Text message survey

In which situations is an SMS survey suitable?

SMS surveys work particularly well when you want feedback:

  • Immediately after a service transaction (e.g. customer service, delivery, purchase)
  • At the start of a new customer relationship or at the end of a project
  • Specific experiences (e.g. smooth servicing, pick-up performance)
  • Regularly as part of ongoing customer satisfaction measurement

For example, you can ask:

”On a scale of 1-5, how satisfied were you with the service?”
or
”Did you get it done in one contact?”

In which situations is an SMS survey suitable?

SMS surveys work particularly well when you want feedback:

  • Immediately after a service transaction (e.g. customer service, delivery, purchase)
  • At the start of a new customer relationship or at the end of a project
  • Specific experiences (e.g. smooth servicing, pick-up performance)
  • Regularly as part of ongoing customer satisfaction measurement

For example, you can ask:

”On a scale of 1-5, how satisfied were you with the service?”
or
”Did you get it done in one contact?”

Text message survey
Response rate for SMS surveys.

High Response Rates

Our customers’ SMS surveys have achieved response rates of up to 67%. Create surveys easily using Quriiri’s browser-based application, or automate survey delivery directly from your own system. Discover what your customers really think about your business.

Toyota's flexible mobility brand KINTO is using an SMS survey to collect valuable customer feedback and improve its service.

“Quriiri’s SMS survey is a highly effective and efficient way to collect customer feedback. The user interface is clear, and whenever needed, I’ve received expert and personal support.”

 

Juho Ikonen, Mobility & Marketing Specialist,

Toyota Finance Finland Oy

Why Quriiri?

Service support
We'll always provide you with fast and expert help. No ticket lines - just answers.
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Reliable

Quality and reliability are the foundation of our business. You can be confident that even large volumes of messages will be reliably delivered.

Secure

The privacy of our customers is of the utmost importance to us. We are GDPR compliant and always process our customers' data within the EU.

Domestic and stable
Quriiri is a fully domestic service, owned by its founders. As proof of our solid and sustainable operations, we have been awarded the Finnish Strongest Platinum Certificate 7 times.
Why Quriiri

Text message survey with Quriir - an easy way to get feedback

Quriir's solution makes collecting customer feedback fast and efficient. Surveys can be sent from the user interface, via an API or on a scheduled basis. You get a clear view of responses and the ability to react to feedback immediately.

Receive text messages.

Create your own survey

Plan what you want to ask and receive answers.

Check out the SMS tool →

Receive text messages.

Find out your NPS index

Find out your customer's willingness to recommend you with our NPS app.

Check out the NPS app →

Frequently asked questions about customer and feedback surveys

What is a good feedback survey?
A good feedback survey is clear, short and timely. The questions should be targeted and easy to answer, for example on a scale of 1-3. Timing is also important - the best time to send the survey is usually immediately after the service event, when the experience is still fresh in your mind. It is also advisable to provide the opportunity for open feedback, which can reveal, for example, valuable suggestions for improvement. Read our tips for a successful customer survey here.
What are good customer satisfaction survey questions?
Good customer satisfaction survey questions are clear, short and directly related to the customer experience. They should combine scaled questions (e.g. 1-3) for concrete feedback with open-ended questions that allow for more detailed developmental feedback.

Clearly formulated questions produce understandable data that can provide valuable insights into areas such as company strengths, areas for development, customer experience and customer loyalty. Read more about the customer satisfaction survey questionshere.

Is it worth sending a customer or feedback survey by SMS?
SMS is a very effective channel for conducting surveys. Its high response rate, fast results collection and ease of use make it ideal for customer and feedback surveys. It grabs attention, can be timed and is often read immediately. It also makes it easy to respond.

Try Quriiri today

Try Quriiri now. See how your messages get delivered.