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News & Blog: marketing

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Boost your marketing - reach up to 1.47 million people with RCS messages in Finland
3.9.2024
The world of mobile communications is entering a new era, and one of the biggest advances is RCS (Rich Communication Services), a modern form of communication that combines the efficiency of traditional text messaging with visuality and interactivity. In Finland, the use of RCS messages is becoming more widespread...
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CTR of text messages - how to find out your click-through rates
8.8.2024
What is the CTR of SMS messages? Text message technology does not allow you to calculate click-through rates, but there are ways to measure this information. In this blog post, we'll show you how you can track SMS click-through rates using UTM parameters and get a more accurate picture of how your campaigns are performing.
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How to get started with SMS marketing?
15.6.2024
SMS marketing is one of the most straightforward and effective ways to reach customers. Research* shows that up to 97 % of text messages are read within 15 minutes of arrival. It's fast, direct and surprisingly cost-effective -...
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What is SMS blocking and what is it for?
29.4.2024
The Quriiri has been updated with the latest SMS blocking feature. The blocking list makes it easier for our customers to do the right thing, as in Finland, the law requires that every direct marketing message must be able to be blocked easily and without any extra charge.
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How to make sure your Black Friday offers get noticed
8.11.2023
All marketing aims to get your brand noticed by the right people at the right time. Increased marketing in the weeks leading up to Black Friday makes it harder to stand out and get customers' attention. How do you make sure your messages don't get lost in the...
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Text message shines in Black Friday campaigns
13.10.2023
Black Friday and Cyber week are fast approaching. Last year saw a clear increase in SMS traffic during Black Friday and Cyber week and this year is expected to be another year of growth. Black Friday is the most important marketing campaign of the year for many businesses and a major focus of activity.
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