{"id":24160,"date":"2023-08-07T15:06:50","date_gmt":"2023-08-07T12:06:50","guid":{"rendered":"https:\/\/quriiri.fi\/?p=24160"},"modified":"2024-12-18T08:50:11","modified_gmt":"2024-12-18T06:50:11","slug":"nain-kirjoitat-parempia-tekstiviesteja","status":"publish","type":"post","link":"https:\/\/quriiri.fi\/en\/nain-kirjoitat-parempia-tekstiviesteja\/","title":{"rendered":"How to write better text messages"},"content":{"rendered":"<h5 class=\"wp-block-heading\">Writing text is not always easy, especially when you have a limited number of characters. In addition, a text message is plain text, without the support of images to explain the message. To help you write better text messages, we've put together some best practices. Check out our tips and create more effective messages.<\/h5>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='pida-viestit-ytimekkaina'>Keep your messages concise<\/h2>\n\n\n\n<p>Make your point clearly and concisely. It's a good idea to start with the actual subject of the message so that the recipient wants to read it. Especially when writing marketing messages, we recommend concise content that the recipient can read and understand quickly. However, you should use a friendly tone and address the recipient in the first person, otherwise messages can become choppy.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-5-1024x640.png\" alt=\"Text message marketing.\" class=\"wp-image-24176\" srcset=\"https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-5-980x613.png 980w, https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-5-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='ensimmaiset-sanat-ovat-kuin-otsikko'>The first words are like a headline<\/h2>\n\n\n\n<p>Recipients only see the first few words of the message in the preview. Therefore, these words should be treated as the first line of an email. Is the beginning of the message interesting or important enough for the recipient to read it? Use the first few words to indicate whether you are making a limited offer, an important announcement or even an enquiry.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='hyodynna-rivivaleja'>Take advantage of line spacing<\/h2>\n\n\n\n<p>Use line breaks to improve the readability of text. Especially slightly longer text can feel heavy and may even be unreadable if it is in one line. Splitting text with line breaks helps structure the content and makes it easier to understand.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='kayta-aikaherkkia-termeja'>Use time-sensitive terms<\/h2>\n\n\n\n<p>If it is a time-sensitive message that you want a response to as quickly as possible, you should use these terms in the text. Terms such as \u201dthis weekend, starting now, still time, today only, ending soon\u201d will catch the recipient's attention and create a sense of urgency.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='puhuttele-ensimmaisessa-persoonassa'>Address in the first person<\/h2>\n\n\n\n<p>When writing a message, it's a good idea to think of the recipient as a friend, while keeping in mind the nature of the message. Is the purpose to inform about something important or to get the customer to react to the message? Speaking in the first person makes the message feel more personal and using a first name adds to this feeling.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-6-1024x640.png\" alt=\"Text message marketing.\" class=\"wp-image-24177\" srcset=\"https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-6-980x613.png 980w, https:\/\/quriiri.fi\/wp-content\/uploads\/2023\/08\/tekstiviestimarkkinointi-6-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='tarkista-ja-testaa'>Check and test<\/h2>\n\n\n\n<p>How frustrating it is to discover after sending a message that it contains a typo or a wrong link. So it's worth sending a message to yourself and even to a friend to make sure it's spelled correctly and the links point to the right place.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 id='muista-toimintakehote-eli-cta'>Remember the Framework for Action or CTA<\/h2>\n\n\n\n<p>End your message with a strong and clear call-to-action (CTA), telling the recipient what to do next - whether it's taking advantage of a discount or signing up for a loyalty programme. This will ensure that as many people as possible act on the message. Read more in our article \u201d<a href=\"https:\/\/quriiri.fi\/en\/2023\/02\/linkit-tekstiviesteissa-ota-nama-asiat-huomioon\/\" target=\"_blank\" rel=\"noreferrer noopener\">Links in text messages - take these things into account<\/a>\u201d.<\/p>\n\n\n\n<p>Our final tip for writing a good text message is to ask yourself, \"Is your text the kind of text you want to receive? It's also worth testing different versions to see what works and what doesn't.<\/p>\n\n\n\n<p>Would you like to know more or is there something you're still wondering about?&nbsp;<a href=\"https:\/\/quriiri.fi\/en\/yritys\/yhteystiedot\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact us<\/a>, we are happy to help you with all your text messaging needs. If you have not yet tried text messaging, you can try Quriiria&nbsp;<a href=\"https:\/\/quriiri.fi\/en\/kokeile-ilmaiseksi\/\" target=\"_blank\" rel=\"noreferrer noopener\">free of charge<\/a>&nbsp;right now.<\/p>","protected":false},"excerpt":{"rendered":"<p>Tekstin kirjoittaminen ei aina ole helppoa, etenk\u00e4\u00e4n silloin, kun k\u00e4yt\u00f6ss\u00e4 on rajattu m\u00e4\u00e4r\u00e4 merkkej\u00e4. Lis\u00e4ksi tekstiviesti on pelkk\u00e4\u00e4 teksti\u00e4, jolloin tukena ei ole kuvia kertomassa viesti\u00e4. Auttaaksemme sinua kirjoittamaan parempia tekstiviestej\u00e4, olemme koonneet yhteen parhaat k\u00e4yt\u00e4nn\u00f6t. Tutustu vinkkeihimme ja luo tehokkaampia viestej\u00e4. Pid\u00e4 viestit ytimekk\u00e4in\u00e4 Kerro asiasi selke\u00e4sti ja lyhyesti. Heti alussa olisi hyv\u00e4 olla [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":24171,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[100,112],"tags":[],"class_list":["post-24160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-markkinointi","category-ryhmatekstiviestit"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>N\u00e4in kirjoitat parempia tekstiviestej\u00e4 | Quriiri<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/quriiri.fi\/en\/nain-kirjoitat-parempia-tekstiviesteja\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"N\u00e4in kirjoitat parempia tekstiviestej\u00e4 | Quriiri\" \/>\n<meta property=\"og:description\" content=\"Tekstin kirjoittaminen ei aina ole helppoa, etenk\u00e4\u00e4n silloin, kun k\u00e4yt\u00f6ss\u00e4 on rajattu m\u00e4\u00e4r\u00e4 merkkej\u00e4. Lis\u00e4ksi tekstiviesti on pelkk\u00e4\u00e4 teksti\u00e4, jolloin tukena ei ole kuvia kertomassa viesti\u00e4. Auttaaksemme sinua kirjoittamaan parempia tekstiviestej\u00e4, olemme koonneet yhteen parhaat k\u00e4yt\u00e4nn\u00f6t. Tutustu vinkkeihimme ja luo tehokkaampia viestej\u00e4. Pid\u00e4 viestit ytimekk\u00e4in\u00e4 Kerro asiasi selke\u00e4sti ja lyhyesti. 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